- October 25th, 2010 by Ryan Denker
The Amazon Kindle is selling very well. How well? Very. Deal with it. Of course, we really don’t know for sure because Amazon isn’t opening up about sales numbers. However, it is saying that it’s selling more Kindle titles than hardcover and paperback books. Wow, that’s great! Because, you know, it’s not like a small number of the eReader users are downloading tons and tons of titles — or are they?
But Amazon does drop a number of very annoying clues: it has sold more Kindle units now than it did during the last three months of 2009. Friggin’ great.
Let me just play devil’s advocate here for a second. No one is really buying the Kindle. I’ve seen maybe about 30 eBook readers out in the open this past year, and they were not all from Amazon. I have seen a couple of Nook readers from Barnes & Noble and some other no-name ones (I’m assuming they’re Sony). The fact that the retailer doesn’t mention specific numbers is a huge testament to the largely unpopular reader. Maybe people still really love paper books and the fact that the Kindle is grabbing more titles is because of a number of hoarders looking to replace their physical collection with a microSD card.
But hey, maybe Amazon is doing better than I’m willing to believe. Sure, it’s not throwing out numbers like Google or Apple who are boasting hundreds of thousands of sales and activations per day, but that doesn’t mean anything. Amazon doesn’t need to run around bragging about how big its, well, you know what I mean.
Purely out of curiosity, how many of you readers out there own a Kindle or an eReader of some kind? I use the Nook, and it feels like I’m the only one. Quite frankly, I wanted to be able to walk into the store and take a look and hold one first before buying. That’s probably the only reason I chose the thing over the Kindle.
Check out the press release on the next page for all the pseudo-details.
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